ARtraveler
R.I.P. Dwayne
Another fan of the Indian. When I was in the market, there was no dealer in Alaska. Deal killer there.
Dont forget Victory. I never could get by the style, but owners loved them. Then one day.....poof. Now they have the Indian. A cool looking bike for sure but the dealers are spread far and wide. I almost bought one, but worried about dealer availability.
I stopped by the local HD shop today. As expected pretty dead. I gotta say that HD sure makes a great looking ride, lots of colors and the paint jobs are impeccable. I also gotta say that they are out of my price reach for sure.
I think HD is a bit too enamored with their image, which isn't anywhere near as appealing to a less brand conscious younger generation. They are going to need to compete on the merits with the other manufactures, and will have to offer something that makes sense to a less wealthy generation. "You meet the nicest people on a Honda" is going to be a more profitable direction than the image of outlaws and t-shirts with pinup girls.
That will be a difficult transition, if it is even possible, but I just have a hard time seeing millennials riding in large numbers, let alone flocking to HD. Maybe they should give up motorcycles altogether and just develop a really good ride simulation app.
I'm neutral on Harley's not having grown up a biker but I hope they don't go under. They have a bit of a marketing problem that goes beyond price. Probably undeservedly they also have a rep for loud pipes (ok THAT one may be deserved) but also a bit of a "tough guy gang member" image that some of the clothing and riders personify. That just isn't the 20-30 yr old market the way it used to be but those are the folks you notice most on Harley's when you see one.
A related problem I see on the Right Coast is "colors"...as in "if you don't allow our colors, we won't be customers in your business (read Bars and Restaurants).
I'm not getting this, what are you taking about?