2016 Spyder Line up announcement at sturgis?

[Bob Denman]

Can-AM did have two wheelers back many years ago. Anything is possible.

:agree:

 

[daveinva]

Based on someone visiting spyderlovers.com to see what it is all about, I believe they are left with an impression of a vehicle based on an aging population with various models offered to match their physical abilities. All you have to do is visit one day, and listen to all the aches, and pains, and all the complaints based on their age. That is my take on it. So, you won't see any big age shift anytime soon, or any shifting of those already on 2 wheels that don't have much in the way of physical complaints.

This, X 1000.

Popular perception of the Spyder-- judged by anecdote in person and on-line, but PLENTY of anecdotes over the years-- is that the typical Spyder owner is one of the following:

1. Unwilling to ride a motorcycle due to fear: "Sorry you miss out because you're too scared, you should have bought a Miata."
2. Unwilling to ride a motorcycle due to age: "Sorry you had to give up riding, old man-- now let me pass."
3. Unable to ride a motorcycle due to infirmity / disability: "Sorry you can't hold up two wheels, but here's a pat on the head, congrats on keeping out there on the road!"

To BRP's credit, they've spent years and many, MANY marketing dollars attempting to portray the Spyder as a different kind of vehicle. That whole "roadster" word that by and large only the marketing drones repeat. Like those who keep trying to make "fetch" happen, it's never caught on. :joke:

The challenge with the Spyder is how to make it something cool and desirable to an audience of trendsetters, versus something you "settle" for because of those three reasons above. At this point, I'm unsure the Spyder will EVER break away from the reputation it established for itself, through no fault of its own, that it's just not seen as either cool enough or unique enough to be a first choice for most (not all, but most-- enough) riders.

I know I get a lot of flak for always being the "LEANER!" guy around these parts, but honestly, I don't care if the Spyder ever leans-- what I *do* care about is that the Spyder needs to *differentiate* itself in a way that contradicts those three stereotypes above. People have to want to buy a Spyder, not just settle for one. The marketplace has to see that there are riders who want to buy a Spyder because it's a Spyder, i.e. it brings them a unique riding experience that's EQUALLY desirable as that afforded by two- or four-wheels.

After all, that's my opinion of my Spyder: I'm not part of those three stereotypes, but I love my Spyder *because it's a Spyder*, not because it's the best compromise I could make. My Spyder does things I can't do in a car, it does things I can't do on my motorcycle, and I love it for those reasons. But I fear I'm damn rare, especially judging by the reaction of people who find out that *I* ride a Spyder ("But, you know how to ride two wheels, why would you want three?"; "You don't look like you're hurt, do you have some kind of leg problem?"; etc., etc.)

Thus, the leaner-- or the hybrid, or the electric, or a dual-sport, or *something* that can make the Spyder stand out from the crowd... that's the path to get out of the three stereotypes and grow the market.

Or, not. :dontknow:

 

[Sarge707]

This, X 1000.

Popular perception of the Spyder-- judged by anecdote in person and on-line, but PLENTY of anecdotes over the years-- is that the typical Spyder owner is one of the following:

1. Unwilling to ride a motorcycle due to fear: "Sorry you miss out because you're too scared, you should have bought a Miata."
2. Unwilling to ride a motorcycle due to age: "Sorry you had to give up riding, old man-- now let me pass."
3. Unable to ride a motorcycle due to infirmity / disability: "Sorry you can't hold up two wheels, but here's a pat on the head, congrats on keeping out there on the road!"

To BRP's credit, they've spent years and many, MANY marketing dollars attempting to portray the Spyder as a different kind of vehicle. That whole "roadster" word that by and large only the marketing drones repeat. Like those who keep trying to make "fetch" happen, it's never caught on. :joke:

The challenge with the Spyder is how to make it something cool and desirable to an audience of trendsetters, versus something you "settle" for because of those three reasons above. At this point, I'm unsure the Spyder will EVER break away from the reputation it established for itself, through no fault of its own, that it's just not seen as either cool enough or unique enough to be a first choice for most (not all, but most-- enough) riders.

I know I get a lot of flak for always being the "LEANER!" guy around these parts, but honestly, I don't care if the Spyder ever leans-- what I *do* care about is that the Spyder needs to *differentiate* itself in a way that contradicts those three stereotypes above. People have to want to buy a Spyder, not just settle for one. The marketplace has to see that there are riders who want to buy a Spyder because it's a Spyder, i.e. it brings them a unique riding experience that's EQUALLY desirable as that afforded by two- or four-wheels.

After all, that's my opinion of my Spyder: I'm not part of those three stereotypes, but I love my Spyder *because it's a Spyder*, not because it's the best compromise I could make. My Spyder does things I can't do in a car, it does things I can't do on my motorcycle, and I love it for those reasons. But I fear I'm damn rare, especially judging by the reaction of people who find out that *I* ride a Spyder ("But, you know how to ride two wheels, why would you want three?"; "You don't look like you're hurt, do you have some kind of leg problem?"; etc., etc.)

Thus, the leaner-- or the hybrid, or the electric, or a dual-sport, or *something* that can make the Spyder stand out from the crowd... that's the path to get out of the three stereotypes and grow the market.

Or, not. :dontknow:

I Do Not agree with Your assessment- To Me the Spyder IS NOT a motorcycle- Its a Roadster and One "Hell Of a Fun Ride!"
If I were 26 Instead of 66 I would still choose the Spyder Because of the Performance and Safety Factor Combination as well as Multiple season riding without worry.
As you can see I could care less what others think and I think many agree.
Problem with the Spyder and young people is the Cost?????
A Light, Inexpensive Model with the 90 HP 3 Cylinder ACE engine would generate a Lot of Interest in young people who Do Not have $19-$27,000?????:yikes:

 

[JKMSPYDER]

​I agree!!

 

[loisk]

marketing

The spyder IS great, but so are other bikes. It's about choice, and marketing is meant to drive choice.
Words like excitement, evolution, etc are good but..
Good marketing asks "what's missing" and addresses it - eg the great F3 response.

So is the real question "what's still missing?"
Some possible answers -
- Good Dealers
- Responsive Dealers
- Spyders which have had LASER alignments before demo ride or sale -- how many potential buyers have been lost since 2008 by this unforgivable LACK? and YES that means that every Spyder dealer HAS TO have the laser alignment system, else 'no dealer authority'.
- More BRP transparency and proactivity re known issues - leaving it to spyderlovers and other forums while dealers know nothing and say 'they all do that' to everything simply leads to a lot of dissatisfied buyers - and word-of-mouth is the best marketing tool known.

My conclusion - new models are great, some fixes are easy (eg tri-axis and/or hand brake as factory options, at minimal additional cost, ie cost of item WITHOUT additional labor cost if ordered new), but after-sales support and accurate information will do much more for ongoing sales and market penetration.

I absolutely love my Spyder and enjoy riding immensely, and on our roads safety outweighs the wonderful feeling of leaning into a curve on 2 wheels - the Spyder is a blast and it's still fun and a challenge to take a bend "just right".
BUT if I'd judged the Spyder on the first test ride (a non-aligned model) I would simply have walked (run?) away.
It wasn't until a laser alignment on my 09 RS that riding the spyder began to become natural - it was the first and essential tweak on my (bought-used) ST.

This is not a new comment, but is one which BRP Marketing needs to address before any of their other initiatives will result in the sales results they seek.

PS We have now found a good, knowledgeable, informative and responsive dealer, and the difference in our Spyder-riding experience cannot be over-estimated. What a wonderful difference!

 

[MidTNDawg]

Lamont showed up

Just saw this posted can anyone verify this? Hope link works. :dontknow:

https://www.facebook.com/2134236752...13423675240/10155861569395241/?type=1&theater

at the 3 Wheeler Rally in Deadwood with Spyder Pops. I was told Lamont had been sent and was to go on to Sturgis to find suitable accomodations. Not told this by Lamont to be sure.

 

[wyliec]

This, X 1000.

Popular perception of the Spyder-- judged by anecdote in person and on-line, but PLENTY of anecdotes over the years-- is that the typical Spyder owner is one of the following:

1. Unwilling to ride a motorcycle due to fear: "Sorry you miss out because you're too scared, you should have bought a Miata."
2. Unwilling to ride a motorcycle due to age: "Sorry you had to give up riding, old man-- now let me pass."
3. Unable to ride a motorcycle due to infirmity / disability: "Sorry you can't hold up two wheels, but here's a pat on the head, congrats on keeping out there on the road!"

To BRP's credit, they've spent years and many, MANY marketing dollars attempting to portray the Spyder as a different kind of vehicle. That whole "roadster" word that by and large only the marketing drones repeat. Like those who keep trying to make "fetch" happen, it's never caught on. :joke:

The challenge with the Spyder is how to make it something cool and desirable to an audience of trendsetters, versus something you "settle" for because of those three reasons above. At this point, I'm unsure the Spyder will EVER break away from the reputation it established for itself, through no fault of its own, that it's just not seen as either cool enough or unique enough to be a first choice for most (not all, but most-- enough) riders.

I know I get a lot of flak for always being the "LEANER!" guy around these parts, but honestly, I don't care if the Spyder ever leans-- what I *do* care about is that the Spyder needs to *differentiate* itself in a way that contradicts those three stereotypes above. People have to want to buy a Spyder, not just settle for one. The marketplace has to see that there are riders who want to buy a Spyder because it's a Spyder, i.e. it brings them a unique riding experience that's EQUALLY desirable as that afforded by two- or four-wheels.

After all, that's my opinion of my Spyder: I'm not part of those three stereotypes, but I love my Spyder *because it's a Spyder*, not because it's the best compromise I could make. My Spyder does things I can't do in a car, it does things I can't do on my motorcycle, and I love it for those reasons. But I fear I'm damn rare, especially judging by the reaction of people who find out that *I* ride a Spyder ("But, you know how to ride two wheels, why would you want three?"; "You don't look like you're hurt, do you have some kind of leg problem?"; etc., etc.)

Thus, the leaner-- or the hybrid, or the electric, or a dual-sport, or *something* that can make the Spyder stand out from the crowd... that's the path to get out of the three stereotypes and grow the market.

Or, not. :dontknow:

I Do Not agree with Your assessment- To Me the Spyder IS NOT a motorcycle- Its a Roadster and One "Hell Of a Fun Ride!"
If I were 26 Instead of 66 I would still choose the Spyder Because of the Performance and Safety Factor Combination as well as Multiple season riding without worry.
As you can see I could care less what others think and I think many agree.
Problem with the Spyder and young people is the Cost?????
A Light, Inexpensive Model with the 90 HP 3 Cylinder ACE engine would generate a Lot of Interest in young people who Do Not have $19-$27,000?????:yikes:

Sarge707,

You and others that could care less has nothing to do with growing the market; I believe that was the whole point behind daveinva's post, growing the market. There are plenty of young people in their 20's and 30's (and 40's if you want to call that young) who have their own businesses, and those that don't are probably pulling in more per year than most of the older members on here. I guess when you hear the words young people, you're only considering those that work at McDonalds, Walmart, etc. This is just a wild guess; but, I'd say daveinva has not hit 40 yet, and he has his toys. Sorry, daveinva, if I'm wrong.

One more thing; you don't need $19,000-$27,000. You just need to be able to borrow it.

 

[Sempyder]

Wow! we are off topic yikes!!!


Sempert out,

 

[Rob Rodriguez]

This, X 1000.

Popular perception of the Spyder-- judged by anecdote in person and on-line, but PLENTY of anecdotes over the years-- is that the typical Spyder owner is one of the following:

1. Unwilling to ride a motorcycle due to fear: "Sorry you miss out because you're too scared, you should have bought a Miata."
2. Unwilling to ride a motorcycle due to age: "Sorry you had to give up riding, old man-- now let me pass."
3. Unable to ride a motorcycle due to infirmity / disability: "Sorry you can't hold up two wheels, but here's a pat on the head, congrats on keeping out there on the road!"

To BRP's credit, they've spent years and many, MANY marketing dollars attempting to portray the Spyder as a different kind of vehicle. That whole "roadster" word that by and large only the marketing drones repeat. Like those who keep trying to make "fetch" happen, it's never caught on. :joke:

The challenge with the Spyder is how to make it something cool and desirable to an audience of trendsetters, versus something you "settle" for because of those three reasons above. At this point, I'm unsure the Spyder will EVER break away from the reputation it established for itself, through no fault of its own, that it's just not seen as either cool enough or unique enough to be a first choice for most (not all, but most-- enough) riders.

I know I get a lot of flak for always being the "LEANER!" guy around these parts, but honestly, I don't care if the Spyder ever leans-- what I *do* care about is that the Spyder needs to *differentiate* itself in a way that contradicts those three stereotypes above. People have to want to buy a Spyder, not just settle for one. The marketplace has to see that there are riders who want to buy a Spyder because it's a Spyder, i.e. it brings them a unique riding experience that's EQUALLY desirable as that afforded by two- or four-wheels.

After all, that's my opinion of my Spyder: I'm not part of those three stereotypes, but I love my Spyder *because it's a Spyder*, not because it's the best compromise I could make. My Spyder does things I can't do in a car, it does things I can't do on my motorcycle, and I love it for those reasons. But I fear I'm damn rare, especially judging by the reaction of people who find out that *I* ride a Spyder ("But, you know how to ride two wheels, why would you want three?"; "You don't look like you're hurt, do you have some kind of leg problem?"; etc., etc.)

Thus, the leaner-- or the hybrid, or the electric, or a dual-sport, or *something* that can make the Spyder stand out from the crowd... that's the path to get out of the three stereotypes and grow the market.

Or, not. :dontknow:

This is an EXCELLENT post and I agree with it 100%. I ride a Spyder because I choose too and I find it more fun than 2 wheels. I meet plenty of people however that question me as to why I ride a Spyder at such a young age. I'm young enough to know what movie this (trying to make "fetch" happen) came from and who said it They assume one of the 3 choices you have above. When I'm out and about on the Spyder and someone approaches me to ask questions they are thinking one of two things. This thing is really cool or this thing is stupid. For me personally I'd say more people comment to the effect that its really stupid than really cool. I personally don't care what they think but whatever it is they do think you can tell they strongly feel that way. I don't know how to change the way people think especially when they feel strongly about it. I'm not sure any amount of marketing can do that?

As for the comment about the Spyder being too expensive for younger riders. That may be partially true but there are plenty of 20-40 yr olds that have expensive toys and they aren't buying Spyders. My personal opinion is one of looks and styling. What the Spyder does it does pretty well so the design in terms of function is well thought out. No one and I mean no one 20-40 is going to by and RT. They could be priced at $5K and a 20-40 yr old isn't going to buy one. Why....well cause it looks like an RT. The RS styling appeals to a younger crowd more I think but still it's to clean, to plasticy, too modern (even for a sport bike). The F3 look is pretty targeted to the cruiser crowd and that would appeal to some 20-40 yr olds but again its too plasticy. I mean when do you see a Victory or a Harley or an Indian or a metric cruiser bike sporting a whole lot of plastic covering?

The F3 was a step in the right direction to remove some of the plastic but still why not go further (for the RS please) and let the mechanicals show. Why are the A-arms made of metal and covered with plastic? Why is the tank made of metal and then covered with plastic? Why are the handlebars plastic? Rather than cover up everything with a plastic wraper make the "stuff" underneath nice enough to show on their own. Remove the ridiculous rear fender (which again is stamped metal with a plastic covering). Style it Ducatti like, young, lean, simple, industrial and you might pull that 20-40 demographic?

 

[trikermutha]

Has anyone seen the cars some are driving with the giant wheels on them that cost thousands of dollars?? Point is if they want it thy will buy it! Includes the Spyder..:f_spider:

Anyway looks like the topic turned south again from the original post..Carry on!! :banghead:

 

[asp125]

FWIW, as another "leaner" I bought our RS after much resistance. I did not want to be caught on a Trike, for fear of ridicule and being the slow one of the bunch. After my post injury recovery, I was jonesing for two wheels but could not quite manage it at the time. I reluctantly rode an RT just to get out in the wind. Well, the luggage capacity and comfort changed my mind.

Still, I wasn't looking to the Spyder as a replacement for two wheels. I (still) love motorcycles too much to ever give them up. The RS with suitable Givi bags became our long distance 2-up tourer - because I'd rather have the Spyder than be caught on an old man's Goldwing or full bagger cruiser. It's also there as the backup vehicle for when the wife has vertigo issues and can't balance on her bike.

 

[Bob Denman]

:shocked: We have strayed a bit off ot the beaten path... :banghead:
If there is an announcement at Sturgis (which there will be!), in an attempt to grow in the marketplace; what message should be sent? :dontknow:
Since our bikes are obviously less effort to hold up at stoplights; do you market to the aged and infirm?
Not likely!
Since the unique size and lighting makes them more of a presence on the road; do you use Safety as a selling point? :dontknow:
Possibly! :clap:
Since they are probably an easier bike for a Newbie to get on and feel comfortable; do you market to the folks who are curious about riding, but haven't yet taken the giant leap? :dontknow:
Perhaps! :thumbup:

This will all depend upon how BRP is planning to grow their market share in the future. Does anyone have any ideas as to what they're bringing to South Dakota to unveil????

 

[wyliec]

:shocked: We have strayed a bit off ot the beaten path... :banghead:
If there is an announcement at Sturgis (which there will be!), in an attempt to grow in the marketplace; what message should be sent? :dontknow:
Since our bikes are obviously less effort to hold up at stoplights; do you market to the aged and infirm?
Not likely!
Since the unique size and lighting makes them more of a presence on the road; do you use Safety as a selling point? :dontknow:
Possibly! :clap:
Since they are probably an easier bike for a Newbie to get on and feel comfortable; do you market to the folks who are curious about riding, but haven't yet taken the giant leap? :dontknow:
Perhaps! :thumbup:

This will all depend upon how BRP is planning to grow their market share in the future. Does anyone have any ideas as to what they're bringing to South Dakota to unveil????

This is funny. sledmaster made a comment to which I responded. You felt sledmaster made a good point; now, you're saying we're off topic.:dontknow: I'll post what I want. If someone doesn't like, they can cry to Lamont.

 

[Bob Denman]

:shocked::hun:
Off-topic or not; they were still good points. :dontknow:
And yes; we HAVE strayed from the question of whether or not BRP is making an announcement at Sturgis. Since they are; we have just found other topics to discuss...

 

[rogerb]

My granddaughter rides with me as much as she can. Her first love is the Spyder. Enough that she claims its hers. Her father keeps telling her that when it is time to get her license she has to take it on a regular two wheeled bike. She said she will not be riding two wheels so why should she have to. At 11 she just earned her second set of broken wings which has not slowed her down any. I'm starting to teach her to drive the Spyder. The RT-S is her favorite. She has not shown any interest in the F3. More kids need to be exposed to Spyders. I have 5 plus kids in the trailer park I live in that ride around the park with me. I have no problem with them. They sit there and enjoy the ride, no antsy pants just enjoyment.

 

[Deanna777]

Yep I find it hard to believe they would announce before the dealer meeting, I havent gotten a reply from there face book page, and they haven't posted on there about it yet, sure has my interest peaked .:bbq::cheers::spyder:

We will have to wait and see what / when they will Announce the 2016 models. I am wandering also opcorn:. Deanna

 

[Deanna777]

I just got an email ( Can-Am @ mail.canambrp.com) Saying This year the entire Can-Am Spyder line up will be available for demo rides and we have much more including a 2016 product unveiling on July 31st. Deanna

 

[Bob Denman]

:shocked: Oh Geez...
Do I have time to get trip planned to South Dakota? :yikes:

 

[ARtraveler]

:shocked: Oh Geez...
Do I have time to get trip planned to South Dakota? :yikes:

It would be fun--but Naaaaaaaaaaaaaaahhhhhhhhhhhh. From Deanna's post it sounds like the regular line up (2015) will be available for demos. It also sounds like there will be an introduction of one new 2016 product.

I hope its a vehicle instead of an accessory like a key holder or something like that. :roflblack::roflblack: All I can say is don't tick off the sleeping giant (customer base) with some hype trick.

One week and counting. opcorn:opcorn:opcorn:

 

[Darren111]

That's what my beetle will look like when she dies, see my post "She could be the one"