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victory motorcycle going out of business

:shocked: Sad...
They were (and are!) a great bike!
I'm guessing that Polaris is just shifting their emphasis to the Indian motorcycles, and the SlingShots...
 
Its Victory not the indian they are stopping production on

Plus they will support the Victory line for the next 10 years plus parts..
 
History....

Tends to repeat it's self...did not see the aricle 504 error, but if one had to go I would have guessed this would have been the choice. We are now back to the original two motorcycles of the american past...Had a 46 indian with the shifter by the tank that was a blast to ride....:ohyea:
 
Polaris Industries Inc. (NYSE:PII) today announced it will immediately begin winding down its Victory Motorcycles brand and related operations. Polaris will assist dealers in liquidating existing inventories while continuing to supply parts for a period of 10 years, along with providing service and warranty coverage to Victory dealers and owners. Today’s announcement does not affect any other Polaris business units.
“This was an incredibly difficult decision for me, my team and the Polaris Board of Directors,” said Polaris Industries Chairman and CEO Scott Wine. “Over the past 18 years, we have invested not only resources, but our hearts and souls, into forging the Victory Motorcycles brand, and we are exceptionally proud of what our team has accomplished. Since inception, our teams have designed and produced nearly 60 Victory models that have been honored with 25 of the industry’s top awards. The experience, knowledge, infrastructure and capability we’ve built in those 18 years gave us the confidence to acquire and develop the Indian Motorcycle brand, so I would like to express my gratitude to everyone associated with Victory Motorcycles and celebrate your many contributions.”


Several factors influenced today’s announcement. Victory has struggled to establish the market share needed to succeed and be profitable. The competitive pressures of a challenging motorcycle market have increased the headwinds for the brand. Given the significant additional investments required for Victory to launch new global platforms that meet changing consumer preferences, and considering the strong performance and growth potential of Indian Motorcycle, the decision to more narrowly focus Polaris’ energy and investments became quite clear.
“This decision will improve the profitability of Polaris and our global motorcycle business, and will materially improve our competitive stance in the industry,” said Scott Wine. “Our focus is on profitable growth, and in an environment of finite resources, this move allows us to optimize and align our resources behind both our premium, high performing Indian Motorcycle brand and our innovative Slingshot brand, enhancing our focus on accelerating the success of those brands. Ultimately this decision will propel the industry-leading product innovation that is core to our strategy while fostering long-term growth and increased shareholder value.”
Polaris will reduce the appropriate operating cost based on this decision, while continuing to support the future growth of the ongoing motorcycle business. Polaris remains committed to maintaining its presence in the Spirit Lake, Iowa community with Indian Motorcycle production and in the Huntsville, Alabama community with its Slingshot production.
Any one-time costs associated with supporting Victory dealers in selling their remaining inventory, the disposal of factory inventory, tooling, and other physical assets, and the cancellation of various supplier arrangements will be recorded in the 2017 income statement in respective sales, gross profit and operation expense. These costs will be excluded from Polaris’ provided 2017 sales and earnings guidance on a non-GAAP basis.
 
They are nice looking bikes. I was at a rest stop on my Spyder over the summer and was admiring a riders Victory. He told me that if I was thinking of getting a two wheel motorcycle (I wasn't, just admiring), to get an Indian because Polaris would stop making the Victory in a year or two. I figured he didn't know what he was talking about...either good guess, or the writing was on the wall.
 
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Polaris Industries Inc. (NYSE:PII) today announced it will immediately begin winding down its Victory Motorcycles brand and related operations. Polaris will assist dealers in liquidating existing inventories while continuing to supply parts for a period of 10 years, along with providing service and warranty coverage to Victory dealers and owners. Today’s announcement does not affect any other Polaris business units.
“This was an incredibly difficult decision for me, my team and the Polaris Board of Directors,” said Polaris Industries Chairman and CEO Scott Wine. “Over the past 18 years, we have invested not only resources, but our hearts and souls, into forging the Victory Motorcycles brand, and we are exceptionally proud of what our team has accomplished. Since inception, our teams have designed and produced nearly 60 Victory models that have been honored with 25 of the industry’s top awards. The experience, knowledge, infrastructure and capability we’ve built in those 18 years gave us the confidence to acquire and develop the Indian Motorcycle brand, so I would like to express my gratitude to everyone associated with Victory Motorcycles and celebrate your many contributions.”


Several factors influenced today’s announcement. Victory has struggled to establish the market share needed to succeed and be profitable. The competitive pressures of a challenging motorcycle market have increased the headwinds for the brand. Given the significant additional investments required for Victory to launch new global platforms that meet changing consumer preferences, and considering the strong performance and growth potential of Indian Motorcycle, the decision to more narrowly focus Polaris’ energy and investments became quite clear.
“This decision will improve the profitability of Polaris and our global motorcycle business, and will materially improve our competitive stance in the industry,” said Scott Wine. “Our focus is on profitable growth, and in an environment of finite resources, this move allows us to optimize and align our resources behind both our premium, high performing Indian Motorcycle brand and our innovative Slingshot brand, enhancing our focus on accelerating the success of those brands. Ultimately this decision will propel the industry-leading product innovation that is core to our strategy while fostering long-term growth and increased shareholder value.”
Polaris will reduce the appropriate operating cost based on this decision, while continuing to support the future growth of the ongoing motorcycle business. Polaris remains committed to maintaining its presence in the Spirit Lake, Iowa community with Indian Motorcycle production and in the Huntsville, Alabama community with its Slingshot production.
Any one-time costs associated with supporting Victory dealers in selling their remaining inventory, the disposal of factory inventory, tooling, and other physical assets, and the cancellation of various supplier arrangements will be recorded in the 2017 income statement in respective sales, gross profit and operation expense. These costs will be excluded from Polaris’ provided 2017 sales and earnings guidance on a non-GAAP basis.



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Not surprising. The Indian is so good that it killed off the "other" competitor (Victory). Polaris is big enough to cover its Victory customers, and I believe its going to be a "buyers" market. You can get quality "big iron" and the prices will be very good. The statement about covering its previous customers is one you can have faith in.
 
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love my Vegas 8 ball

Sent from my XT1254 using Tapatalk
 
Not surprising. The Indian was so good that it killed off the "other" competitor (Victory). Polaris is big enough to cover its Victory customers, and I believe its going to be a "buyers" market. You can get quality "big iron" and the prices will be very good. The statement about covering its previous customers is one you can have faith in.

Hopefully, Indian will be a long term profit maker. Not sure the younger generation is going to gravitate to it like the more seasoned riders are now. But I'm sure Polaris will be able to incorporate a lot of the Victory R&D into the Indian. I'm sure that has already been the case.

I think it's the same reason that HD got rid of the Buell. It competed with other HD offerings and something had to give.
 
Hopefully, Indian will be a long term profit maker. Not sure the younger generation is going to gravitate to it like the more seasoned riders are now. But I'm sure Polaris will be able to incorporate a lot of the Victory R&D into the Indian. I'm sure that has already been the case.

I think it's the same reason that HD got rid of the Buell. It competed with other HD offerings and something had to give.

Yup! :yes::yes::yes:
 
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