There are a number of products that carry the BRP badge, right?That's fair... But if it's your opinion: it's ill-informed...BRP wouldn't cut an entirely new bike loose from the Brand. It needs that support in order to show prospective buyers the History behind the bike. It also helps to tie them to the brand for future purchases. :thumbup: Regarding your Cadillac/Chevrolet analogy: they compete against one another in the marketplace. Can Am dealers wouldn't want that to happen in this instance. They want a buyer coming in to look at a bike...…. and going home with at least something that says "BRP" on the Badges! :clap:
It doesn't matter to me if I'm wrong.