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There were many reasons for the change of the site software, the biggest was security. The age of the old software also meant no server updates for certain programs. There are many benefits to the new software, one of the biggest is the mobile functionality. Ill fix up some stuff in the coming days, we'll also try to get some of the old addons back or the data imported back into the site like the garage. To create a thread or to reply with a post is basically the same as it was in the prior software. The default style of the site is light colored, but i temporarily added a darker colored style, to change you can find a link at the bottom of the site.
Not only Danica...
- Thread starter bruiser
- Start date
ARtraveler
R.I.P. Dwayne
Interesting. I feel better that they are putting more than just one egg in the celebrity basket. Hopefully, the celebrities will actually do some riding and get to know the machine enough to actually answer peoples' questions. It looks like the actual ryders have been given the kiss off where it comes to endorsements.
I mentioned in a similar thread yesterday that I don't always agree with the marketing people at BRP--but I was hooked on the product before there was any advertising--just a quarter page article in a motorcycle mag, and a picture.
It's BRP's money to spend. If you read the financial information, they seem to be doing very well since they went public.
I mentioned in a similar thread yesterday that I don't always agree with the marketing people at BRP--but I was hooked on the product before there was any advertising--just a quarter page article in a motorcycle mag, and a picture.
It's BRP's money to spend. If you read the financial information, they seem to be doing very well since they went public.
billybovine
Active member
I see the clickable link in the article goes to the wrong company. It links to Bombardier instead of BRP. The fact checkers missed that one.
Sarge707
Active member
"It’s an aggressive push by BRP to grow sales in year-round vehicles like the six-year-old Can-Am Spyder, which have been relatively flat in an otherwise good year for the company. On Thursday, BRP announced that third quarter net income rose 52% to $48.2 million from the same period a year ago on an 18% jump in revenue to $866 million. Shares shot up more than 6% on the news. The company, taken private a decade ago by Bain Capital and the Bombardier family, among other investors, spun off a public offering in May. Its’ shares are up about 25% since then." Quote from article !!!
Looks like BRP is doing pretty good. I really never heard of the Guy BUT getting High Level endorsements is part of doing business!!
The New SPARK Jet Ski I,m buying is going to re-invent Jet Sking for younger people-You can get a 50MPH , FUN Ski for $5,699 and a 40 MPH Ski for $4,999- This is unheard of in the day of $10,000 to $15,000 Jet Skies??? It has the torque of the 900cc ACE Bulletproof engine! Can,t wait for Spring!!!!!:yes:
Looks like BRP is doing pretty good. I really never heard of the Guy BUT getting High Level endorsements is part of doing business!!
The New SPARK Jet Ski I,m buying is going to re-invent Jet Sking for younger people-You can get a 50MPH , FUN Ski for $5,699 and a 40 MPH Ski for $4,999- This is unheard of in the day of $10,000 to $15,000 Jet Skies??? It has the torque of the 900cc ACE Bulletproof engine! Can,t wait for Spring!!!!!:yes:
ARtraveler
R.I.P. Dwayne
Just the facts Man:
Would You Buy A Three-Wheeler From Mark Messier?
Mark Messier pitching the Cam-Spyder at a New York trade show on Dec. 13 (John Riddle)
Who enjoys hitting the open road on a stylish three-wheeler? Those who are adventurous, but not too adventurous. Those midlife crisis victims past age 40 who are getting bored with their cars, but don’t quite have the stomach for a motorcycle. Looking for some speed and action, but…under control.
What major sport delivers that demographic? Hockey. At least that’s the bet that BRP, the official shortened name of the company once known as Bombardier Bombardier Recreational Products, maker of the Can-Am Spyder and other recreational vehicles, is making. Canadian-based BRP has signed on with the National Hockey League as official sponsor for the league’s outdoor events and playoffs. Retired NHL great Mark Messier is on board as a endorser – he’ll be a major Can-Am brand ambassador, making appearances at this year’s Winter Classic in Ann Arbor, Michigan and at the plethora of additional outdoor games the league has scheduled this season, including two at Yankee Stadium.
“I’ve been an outdoorsman my whole life since growing up in Edmonton,” says Messier, a licensed pilot whose endorsement portfolio was limited during his playing days. “I think it’s important to be authentic.” The six-time Stanley Cup winner becomes Can-Am’s second major athletic endorser, following Danica Patrick. More will follow soon, according to BRP Marketing Director Tom Riley.
“We want to attract those people who aren’t motorcyclists but who want to get out on the open road, the NHL demographic lives up to that,” Riley says.
It’s an aggressive push by BRP to grow sales in year-round vehicles like the six-year-old Can-Am Spyder, which have been relatively flat in an otherwise good year for the company. On Thursday, BRP announced that third quarter net income rose 52% to $48.2 million from the same period a year ago on an 18% jump in revenue to $866 million. Shares shot up more than 6% on the news. The company, taken private a decade ago by Bain Capital and the Bombardier family, among other investors, spun off a public offering in May. Its’ shares are up about 25% since then.
Driving recent revenue growth has been seasonal products like snowmobiles. Trying to boost interest in year-round vehicles, Riley has gotten the green light to sign celebrity endorsers. He’ll be displaying his Spyders outside football-turned-hockey and baseball-turned-hockey stadiums this winter, and even buying up space on the sides of the zamboni machines, where those fans not running back under the stands for warmth between periods will see it.
“We’ve got a big priority on this brand,” says Riley. If he gets a crowd gathered around a Spyder at Yankee Stadium even when Messier isn’t standing nearby, he’ll know he’s guessed right.
Would You Buy A Three-Wheeler From Mark Messier?
Mark Messier pitching the Cam-Spyder at a New York trade show on Dec. 13 (John Riddle)Who enjoys hitting the open road on a stylish three-wheeler? Those who are adventurous, but not too adventurous. Those midlife crisis victims past age 40 who are getting bored with their cars, but don’t quite have the stomach for a motorcycle. Looking for some speed and action, but…under control.
What major sport delivers that demographic? Hockey. At least that’s the bet that BRP, the official shortened name of the company once known as Bombardier Bombardier Recreational Products, maker of the Can-Am Spyder and other recreational vehicles, is making. Canadian-based BRP has signed on with the National Hockey League as official sponsor for the league’s outdoor events and playoffs. Retired NHL great Mark Messier is on board as a endorser – he’ll be a major Can-Am brand ambassador, making appearances at this year’s Winter Classic in Ann Arbor, Michigan and at the plethora of additional outdoor games the league has scheduled this season, including two at Yankee Stadium.
“I’ve been an outdoorsman my whole life since growing up in Edmonton,” says Messier, a licensed pilot whose endorsement portfolio was limited during his playing days. “I think it’s important to be authentic.” The six-time Stanley Cup winner becomes Can-Am’s second major athletic endorser, following Danica Patrick. More will follow soon, according to BRP Marketing Director Tom Riley.
“We want to attract those people who aren’t motorcyclists but who want to get out on the open road, the NHL demographic lives up to that,” Riley says.
It’s an aggressive push by BRP to grow sales in year-round vehicles like the six-year-old Can-Am Spyder, which have been relatively flat in an otherwise good year for the company. On Thursday, BRP announced that third quarter net income rose 52% to $48.2 million from the same period a year ago on an 18% jump in revenue to $866 million. Shares shot up more than 6% on the news. The company, taken private a decade ago by Bain Capital and the Bombardier family, among other investors, spun off a public offering in May. Its’ shares are up about 25% since then.
Driving recent revenue growth has been seasonal products like snowmobiles. Trying to boost interest in year-round vehicles, Riley has gotten the green light to sign celebrity endorsers. He’ll be displaying his Spyders outside football-turned-hockey and baseball-turned-hockey stadiums this winter, and even buying up space on the sides of the zamboni machines, where those fans not running back under the stands for warmth between periods will see it.
“We’ve got a big priority on this brand,” says Riley. If he gets a crowd gathered around a Spyder at Yankee Stadium even when Messier isn’t standing nearby, he’ll know he’s guessed right.
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Dan McNally
New member
The writer sounds like a twit . . . "Who enjoys hitting the open road on a stylish three-wheeler? Those who are adventurous, but not too adventurous. Those midlife crisis victims past age 40 who are getting bored with their cars, but don’t quite have the stomach for a motorcycle. Looking for some speed and action, but…under control."
ARtraveler
R.I.P. Dwayne
Mix the twit writers and the "semi-unknown" celebrity endorsers and you really have a winning combo going for the product. :dontknow::gaah:
opcorn:opcorn:opcorn:
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Jeriatric
Thinks out loud
akspyderman,
"It looks like the actual ryders have been given the kiss off where it comes to endorsements."
2013 was a tough year. It obviously wasn't a great year for spyder sales. In addition, it was a tough year for insiders. Who were by no fault of their own stuck (from a promotional stand point) between the proverbial rock and hard spot. Pretty tough year for any of them to sing praises. Not a comfortable place to be, for sure. One way to avoid hamstringing the all knowing insiders would be to move to a base of uninformed indorsers who's enthusiasm is for the most part motivated by the terms of a contract and a corresponding financial reward. just a thought....
"It looks like the actual ryders have been given the kiss off where it comes to endorsements."
2013 was a tough year. It obviously wasn't a great year for spyder sales. In addition, it was a tough year for insiders. Who were by no fault of their own stuck (from a promotional stand point) between the proverbial rock and hard spot. Pretty tough year for any of them to sing praises. Not a comfortable place to be, for sure. One way to avoid hamstringing the all knowing insiders would be to move to a base of uninformed indorsers who's enthusiasm is for the most part motivated by the terms of a contract and a corresponding financial reward. just a thought....
Dan_Ashley
New member
This statement concerns me
This statement concerns me: " the six-year-old Can-Am Spyder, which have been relatively flat in an otherwise good year for the company". I want Spyder sales to increase. If they do not increase there is a fear on my part that the Spyder will eventually be withdrawn from the market.
This statement concerns me: " the six-year-old Can-Am Spyder, which have been relatively flat in an otherwise good year for the company". I want Spyder sales to increase. If they do not increase there is a fear on my part that the Spyder will eventually be withdrawn from the market.
Never heard of him
Never heard of the guy and he, like Danica, would be the last reason I'd buy a product of any kind.
Never heard of the guy and he, like Danica, would be the last reason I'd buy a product of any kind.
Jeriatric
Thinks out loud
“We want to attract those people who aren’t motorcyclists but who want to get out on the open road, the NHL demographic lives up to that,” Riley says.
Bob Denman
New member
BRP has hooked up with the NHL... :thumbup:
http://can-am.brp.com/spyder/?utm_m...ampaign=my14_spyder_en&utm_content=main_canam
http://can-am.brp.com/spyder/?utm_m...ampaign=my14_spyder_en&utm_content=main_canam
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ARtraveler
R.I.P. Dwayne
SpyderAnn01
Active member
They even have hockey sticks on their money! I don't get BRPs marketing tactics but the fact that they are spending money to promote the product should be good for all of us.
Jeriatric
Thinks out loud
Wouldn't be overly concerned yet. 2013 had to have been an eye opener which almost certainly heightened indavidual accountability company wide. Perhaps best witnessed by the -thought to be- late release of certain model year 2014's. Lets see how the 2014 beta tester reports go and if any additional corrections are offered for those still affected by heat issues model year 2013. Hoping 2014 is a banner year for all things spyder. jm2c
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