It's beginning to make sense...
My wife and I are new to the world of Spyders; we each have one and have participated in some meals and fellowship with the KC Spyder Ryders. The first meeting that I attended was a month ago at Reno's in South Kansas City. Remember, I'm new but have had several Harleys and dirt bikes early in my riding experience. The 'Dealer' had a talk with the group that indicated that BRP had signed over 300 dealers in the USA and that their dealership intended to be a Spyder dealer long term. He asked that we give the dealership a 'chance' before taking money out of town or across town). Possibly this is a new sales philosophy; I did not try to purchase a new vehicle from them but did purchase one used from them and have had the other serviced (and recalls performed). Presumably this is an answer of sorts to past sales policies and a pitch to let bygones be bygones (or that was the message I came away with).
I firmly believe (having heard from a couple of different directions) that 'millennials' are not that interested in motor vehicles in particular and possessions in general. This is affecting the motorcycle market in general (which now has 'ZERO % financing, we trade for anything with a title and 'how much payment can you afford' marketing being common place. With the market softening, my OPINION is that it would be counter productive toward long term financial health for BRP slice the pie any thinner than it already has. I firmly believe that incentives directed toward the dealers, some of which could be passed to consumers will be the best long term path toward financial health for both the company and for the dealer network that it has cultivated. IF, as a part of this program they made tech training and service training a bit more affordable to the dealership I'm sure that the brand overall will begin to turn around.
All of this is my OPINION and VIEW from an industry outsider.